Marketing Research

Marketing-Research

“How To Conduct Marketing Research”
Workshop-in-a-Book®

“Discover how to use a simple process to find answers to business problems”

Dear Business Professional,

 

This 45-page book on How To Conduct Marketing Research is written for those who want a good basic understanding of the subject and to conduct their own small-scale research projects. It shows a business how to find answers to solve problems or to obtain useful information that can be used to improve their marketing or selling effort.

 

It is a guide with plain language and examples to assist quick understanding and very useful for:

 

  • • small business owners and operators for self-application
  • • sole traders and home-based businesses for self-application
  • • marketers and market researchers in larger businesses
  • • in-house trainers or facilitators with marketing and product management staff
  • • students in marketing who want some good grounding on the subject.

 

The marketing research process is developed and structured to make it remarkably easy to follow, as explained in seven simple steps:

 

  1. 1. Defining the problem: defines the marketing research problem to establish the research objectives.
  2. 2. Developing the approach: develops a broad framework of the proposed research project.
  3. 3. Determining the research design: explores different types of research design appropriate for the project.
  4. 4. Sampling: explains different sampling methods when surveying a large number of people.
  5. 5. Collecting data: discusses different data collection methods such as focus groups and surveys.
  6. 6. Analysing collected data: explains how collected data are analysed using different methods.
  7. 7. Reporting findings: draws conclusions from interpreted data and makes recommendations.

 

This book is:

 

  • • for immediate use – saves time
  • • for repeated use – saves money
  • • portable, for use anywhere and anytime – convenient
  • • self-directed, easy start to finish – result oriented
  • • suitable for any business or size – flexible
  • • focused on relevant information only – uncluttered
  • • structured for quick understanding and skill retention – productive.
All for just $27!

 

  • Click Here To
    ORDER NOW!
    This will lead you to the Order Form and immediate access to the download link after payment is complete.

 

This is a valuable reference resource for those who want to obtain information about their customers, markets, industry, competitors and more in order to remain competitive. As it is in PDF format, you need an Adobe Reader to view and print it.

 

  • 100% Satisfaction Guarantee!We guarantee that if within 60 days you are not completely satisfied with what we claim this book can do for you, we will refund your money fully.

 

Your copy of How To Conduct Marketing Research will be immediately sent once your $27 purchase is paid. The files are readable in PDF format. You need an Adobe Reader to view and print them. If you do not have one, you can easily download and install it for free online.

 

We cannot promise you will succeed in your business. Success depends on you and your effort that we have no control over. It depends on your experience, perseverance and passion. Whether or how you use this tool and information to succeed is entirely up to you.
Good luck and good researching!

Elvan Tong

 

(Elvan is the author of several business improvement books, including a textbook entitled Understanding Marketing Research published by Pearson Prentice Hall for Technical and Further Education (TAFE) colleges throughout Australia and overseas).